Training on the Use of COD Payment Methods and Their Impact on Buyer Decisions on Shopee E-Commerce
Abstrak
The purpose of this study is to find out whether there is an influence of COD payments on buyers' decisions, behind the many problems that are detrimental to both sellers and buyers who use this payment option. The research was carried out with a situational approach using the regression method. The sample taken in this study was 40 consumers and was analyzed using a frequency table and an F value test with SPSS Software. The results showed that respondents preferred the COD payment method over other payment methodsReferensi
Bachrul Ulum, 2021 . Analisis Akad Menggunakan Sistem Pembayaran Cod Pada Transaksi Online .Tabsyir: Jurnal Dakwah dan Sosial Humaniora Vol.2, No. 3
Choi, J., & Lee, J. (2020). The Role of Payment Methods in E-Commerce: Evidence from Shopee. Journal of Digital Commerce, 7(1), 34-45.
Fahrul Arifin, Fahrur Rosi, Sumriyah, 2023. PERLINDUNGAN HUKUM BAGI PELAKU USAHA DALAM METODE TRANSAKSI COD CEK DULU . Jurnal Sains Student Research
Vol.1.
Hidayat, A. dan Alimul, A. 2007. Metode Penelitian & Teknik Analisis Data. Salemba Medika. Jakarta
https://visi.news/shopee-hadirkan-inovasi-terbaru-dengan-metode-pembayaran-cod-cek-dulu/. diakses 5 Januari 2024
https://ekonomi.republika.co.id/berita/s1z9np423/terbaru-sekarang-metode-cod-bisa-cek-dulu-baru-bayar-di-shopee . diakses 1 Januari 2024
https://databoks.katadata.co.id/datapublish/2022/12/19/survei-mayoritas-pelaku-usaha-e-commerce-di-indonesia-gunakan-pembayaran-tunai-cod . diakses 2 Januari 2024
https://databoks.katadata.co.id/datapublish/2021/12/18/cod-jadi-sistem-pembayaran-favorit-e-commerce-pada-2020 . diakses 3 Januari 2024
Kim, S., & Park, H. (2019). The Effect of Cash on Delivery on Online Consumer Trust and Purchase Intentions. Journal of Marketing Research, 15(4), 212-227.
Kotler, P., & Keller, K. L. (2016). Marketing Management. Pearson Education.
Pappas, I. (2016). The Influence of Payment Methods on Online Shopping Behavior: A Systematic Review. Journal of Business and Technology, 8(3), 45-58.
Sudung Simatupang, Dkk, 2023. SISTEM PEMBAYARAN CASH ON DELIVERY TERHADAP KEPUTUSAN PEMBELIAN DI SHOPEE. Edunomika Vol. 08, No. 01.
Unduhan
Diterbitkan
Terbitan
Bagian
Lisensi
COPYRIGHT
Authors who publish with this journal agree to the following terms:
- Authors retain copyright and grant the journal right of first publication with the work simultaneously licensed under a Creative Commons Attribution-ShareAlike 4.0 International License that allows others to share the work with an acknowledgment of the work's authorship and initial publication in this journal.
- Authors are able to enter into separate, additional contractual arrangements for the non-exclusive distribution of the journal's published version of the work (e.g., post it to an institutional repository or publish it in a book), with an acknowledgment of its initial publication in this journal.
- Authors are permitted and encouraged to post their work online (e.g., in institutional repositories or on their website) prior to and during the submission process, as it can lead to productive exchanges, as well as earlier and greater citation of published work (See The Effect of Open Access).

This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.